Marketing Director (male/female/x)

Full-time, Berlin or remote

BOTLabs GmbH, a blockchain R&D company founded in 2018, is seeking a Marketing Director to drive awareness and adoption of business and consumer applications built on KILT Protocol which include the Sporran wallet, Stakeboard, SocialKYC, DIDsign and web3name. This person will design and lead a data-driven, multi-channel approach across product marketing, social media and events to drive user acquisition. 

Experience marketing software and technology services is a requirement for this role; blockchain industry experience is not.


  • Own the marketing and content strategy for owned, earned and paid media
  • Conduct user research and work with product leads to create efficient feedback loops
  • Create and test user personas for all applications (Sporran, Stakeboard, SocialKYC, DIDsign, web3name); identify and leverage opportunities to drive users across multiple applications and use cases
  • Design creative paid and organic social media campaigns to drive global user acquisition
  • Work with Events lead to drive attendance and engagement at KILT events.
  • Collaborate with Influencer Relationship Manager-Gaming to create targeted content, and with Developer Relations lead to design educational resources.


  • 7-10+ years launching and/or promoting new technologies across various audiences
  • Impeccable English written language skills
  • Self-starter able to manage marketing campaigns from ideation to execution with high degree of autonomy
  • Ability to explain complex tech services in consumer-friendly way
  • Expertise with performance marketing, email platforms and analytics tools
  • Passion for digital identity and data privacy applications made possible by Web3
  • Working knowledge of blockchain concepts 
  • Bachelor’s degree or equivalent

We offer

  • Dynamic working environment with flexible working hours
  • Competitive compensation package including performance-based annual bonus
  • Opportunity to work with the newest blockchain technologies and make Web3 a reality
  • Join an enthusiastic team of identity and blockchain experts with a passion for decentralized technologies
  • Group lunches and regular (completely optional) after-work team events like ping pong, board games, dinners and drinks.

We create services designed to enhance and protect digital identity for corporates, consumers and web users everywhere. In keeping with our mission, we encourage people from all identities and walks of life to apply and join our team.

Please send your resume with a cover note describing your interest and qualifications to jobs at